EVERYONE HAS A STORY TO TELL. But sometimes they need help expressing themselves or their organization.
Four Leaf is a boutique, full-service communications practice with a focus on visibility and influence campaigns for corporations and nonprofits.
In short, we help tell your story.
We specialize in campaign strategy, positioning and messaging services and long-term communications efforts. We put clients in a position of market power — where they’re regularly requested and engaged versus just pushing out information.
Once you have determined your vision for your effort, identifying a “greatest accomplishment” and goals and objectives should be next.
Just like you wouldn’t go on vacation without knowing your destination, you shouldn’t launch any communications effort without knowing where you’d like to land. This is at the heart of Your Vision.
This summer we're bringing back some of our best-loved blog posts from the past to share with you. Below is a post on the modern communications plan, which garnered much interest. In looking it over, we believe this template is still the best way to launch a new (or boost a stale) communications effort.
Identifying the “right” spokesperson is a big topic in the board room when public relations campaigns and social media efforts are discussed. And, usually the CEO or someone else with a big job title is named. After all, they come with the clout and cache, right?
Business travel is no fun. The hassle of airline security, long lines at rental car counters and hotel check-ins killed the glamour of travel years ago. But recently I had the good fortune to fly on Virgin America cross country. It was my first experience traveling on that airline (sitting on hands to not make a bad joke here), and now I’m wondering what took me so long.